Cricketers are the first choice for brand endorsement due to their nationwide fan following. Many multinational companies sign cricketers for a particular period of time while their fame is high!

Indian team

Sachin Tendulkar:

Sachin Tendulkar is an iconic and an influential cricketer for the last 2 decades. He is seen as a legend all around the world and is referred to as God of Cricket. His rates are around $1m per endorsement. Sachin has been the iconic Pepsi drinker, owned an MRF cricket bat forever, wore Adidas shoes and loved it when his fans ate healthy eggs!

Mahendra Singh Dhoni:

Mahendra Singh Dhoni, the captain of Indian cricket team is the most admired and idolized cricketer of the day. He is admired for his captaincy by the legends themselves. After the world cup win, when he moved down to represent the Chennai Super Kings, he began to endorse Southern brands like TVS Motors, Orient fans, Amrapali Group while continuing to endorse the International brands like Sony Bravia

Virat Kohli

Virat Kohli is the current favourite of all the brands – Local and International. He is no longer a cricketer. He is bigger than a Bollywood celebrity. Apart from everything under the sun that he touches turning into to gold, he endorses Clear Hair Care, Adidas, Oakley and Tissot.

Ravichandran Ashwin

Who would have thought that Ashwin would make it among great batsman when it comes to brand building? But, its true. Nike signed Ashwin in 2016 along with Ricky Ponting. Now how about seeing a local brand prosper on a local hero? Check this out – Ramraj Linen wear!